Entrepreneur Stories Podcast Interview – Kim Speed

Entrepreneur Stories Podcast Interview – Kim Speed

I was recently interviewed by Jamil Jama of Entrepreneur Stories where we discussed how Purple Moon Creative, Brand and Marketing Boutique started and how it has evolved. We also discussed how and why it is so important for a small business to develop and own their...
Workshop: Build a Brand to Attract More Customers

Workshop: Build a Brand to Attract More Customers

In this value-packed, 60-minute workshop Bruce Harrott, Sales Communications Expert and Kim Speed, Branding Expert (Purple Moon Creative) will help you – Understand the basics of branding Learn how experts develop brands for their clients Create an action plan for...
4 Ways Social Media Can Help You Shape Your Brand

4 Ways Social Media Can Help You Shape Your Brand

If you’re a small business owner, don’t forget to include social media in your branding strategy. While most entrepreneurs are savvy enough to not dismiss it completely, a common mistake is thinking that you have to have your branding nailed down before implementing...
Determining Your Target Market

Determining Your Target Market

As small business owners, we are often asked, “Who is your target market?” And many of us will cheerfully answer, “Everyone!” And while it can be hard to turn away business, the truth is, “everyone” is never the right answer. One surefire way to waste time, money and...

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