by Nishi Sood | Jun 29, 2016 | News
We’ve all heard the phrase, “less is more” but did you know that adopting a minimalist approach can help with your business branding? As an entrepreneur, you have to make dozens (possibly hundreds, or what feels like thousands) of decisions regarding your business...
by Nishi Sood | May 25, 2016 | News
Networking is a great way to promote your small business. If you are a small business owner, one of the fastest and most effective ways to grow your business is by attending networking events. However, attending networking events can be time-consuming and not worth...
by Nishi Sood | Apr 6, 2016 | News
As a small business owner, your personal brand and your business brand are tightly interwoven. If you let your personal brand stagnate, it will reflect on your business. This is why it is very important for entrepreneurs to invest in themselves and their personal...
by Nishi Sood | Mar 2, 2016 | News
Most small business owners are aware of the importance of having a business brand, but many are not mindful of their personal brand. A business brand and its owner’s personal brand are closely intertwined. In fact, for really small businesses, they might be the same...
by Nishi Sood | Feb 2, 2016 | News
It is vital for every small business owner to master the art of Referral Marketing. Referral Marketing (also known as Word Of Mouth Marketing) is probably the most cost-effective way for any entrepreneur or freelancer to build up their credibility and gain new...
